One Direction are about to be made into dolls! Leading toymaker Hasbro is set to launch dolls based on the boy band. John Frascotti, the toy company’s chief marketing officer, says, “In the short time since the group’s debut, One Direction has captured the hearts of many young fans across the world.” The band is poised for continued and increasing global success. Hasbro bosses are also planning to launch kids’ games based on the band as well.
ONE DIRECTION DOLLS READY TO LAUNCH
April 27, 2012 By
